Bachelor of Arts in Multimedia and Mass Communication (BAMMC)

Code	Semester I	Credits

	Majors (Mandatory)
60111	Fundamentals of Mass Communication	3
60112	Introduction to History of Media	3
	Minor
	N.A
	Value-Added Skill Courses. (VSC)
60113	Elements of Visual Communication	4
	IKS
60114	Indian Knowledge System (Generic) – I	2
	General/Open Elective
60115	Principles of Management	4
	Ability Enhancement Courses. (AEC)
60116	Effective Communication Skills – I	2
	Value Education Courses (VEC)
60117	Indian Constitution	2
	Co-Curricular Courses
60118 60119 601110	NSS Extension Work Sports	2

Code	Semester II	Credits

	Majors (Mandatory)
60121	Introduction to Advertising	3
60122	Introduction to Journalism	3
	Minor
60123	Current Affairs	2
	Value-Added Skill Courses. VSC
60124	Elements of Content Writing	4
	General/Open Elective
60125	Principles of Marketing	4
	Ability Enhancement Courses. (AEC)
60126	Hindi	2
	Value Education Courses VEC
60127	Media Laws and Ethics	2
	Co-Curricular Courses
60128 60129 601210	NSS Extension Work Sports	2

Code	Semester III	Credits

	Majors (Mandatory)
60131	Electronic Media I	4
60132	Corporate Communication and Public Relations	4
	Minor
60133	Film Communication – I	4
	Value-Added Skill Courses. (VSC)
60134	Computers & Multimedia I	2
	General/Open Elective
60135	Organisational Behaviour	2
	Ability Enhancement Courses. (AEC)
60136	Business Etiquettes and Corporate Grooming	2
	Co-Curricular Courses
60137 60138 60139	NSS Extension Work Sports	2
	Field Project (FP)
601310	Photography Field Project	2

Code	Semester IV	Credits

	Majors (Mandatory)
60141	Electronic Media -II	4
60142	Writing and Editing for Media	4
	Minor
60143	Film Communication – II	4
	Value-Added Skill Courses. (VSC)
60144	Computers & Multi Media II	2
	General/Open Elective
60145	Entrepreneurship and Business Planning	2
	Ability Enhancement Courses. (AEC)
60146	Media Literacy	2
	Co-Curricular Courses
60147 60148 60149	NSS Extension Work Sports	2
	Community Engagement and Service (CEP)
601410	Community Engagement and Service	2